When the play encourages the employees to be exceeded

To encourage the games of chance to dope the performance of the employees is very in vogue on the other side of the Atlantic. The more so as this concept can decrease the absenteeism.
The play does not have, in theory, its place on the place of work, but the things change since the old injuries “accros” with the machines with under casinos inspire the experts in motivation of the personnel. It is, indeed, starting from their observation that Brooks Mitchell, a professor of a university of Wyoming, at the United States, set up with some alumni a innovating tool of motivation of the employees.

Baptized “Snowfly”, this play rests on a multiplication of immediate rewards since an employee achieves the goal which was assigned to him. Of course, it is not a question to waste its time to play in line with the recluse or with the injuries, in hiding-place and in its corner, but to use the play like a lever of improvement of the productivity. The originality of the concept is that this program of motivation functions like a casino on line and that the employees, with the blessing of their hierarchy, are incited to use their computer like a machine with under.

Result: reduction of costs, raises of a productivity, sales turnover stronger, followed by a specific training, all is good to be rewarded. Moreover, in softener professional environment, the play makes people happier to work and decreases the absenteeism. Often décriés, the business games are sometimes regarded as powder of perlimpinpin by certain companies and consultants and it is necessary to know to make the sorting in the plethora of proposed plays. However, of the groups as serious as Danone, Cisco Systems, Borland Software incorporate various forms of plays in their process of formation. And at Dirty LDF & Distributing, an American drink distributer which has used the Snowfly program for three years, one posts tangible results. The losses on inventories of the group decreased by half and generated 31.000 dollars of economies (24.240 euros) since the direction gratifie of points employees which check the containers rather twice that one. Even inciting system within the bank First Interstate, crowned results. The establishment, which had habit to offer a voyage in Las Vegas with its best salesman of credit cards, preferred to resort to Snowfly, a system nimbus of behavioral psychology, to make it possible paid to better establish the link between awaited behavior and rewards and to improve the productivity. Result: since the installation of the game of chance on line, each department exceeded its sales goals of credit cards and one of them multiplied its objectives by eight.

Two dozen companies adopted Snowfly: Alliance Dated System, Interstate, LDF Sales & Distributing, SME, Roto-Rooter… The play, which adapts to the objectives of each company customer attracts particularly young people. The most powerful employees receive a number of points - from 2 to 5.000 - which they can then play as good seems to them (machines with under, horse-races, card decks, etc). Each point is worth 1 hundred and everyone - of the counter clerk, truck-driver, manager, telesales operator with the intermediate framing - has its chances. The success of the program rests on a system of immediate rewards. The personalization of the rewards makes the difference and the implication in the play of the intermediate framing guarantees the perenniality of the system.

The cost of installation of the process depends on the size of the company, but its minimal price rises with 10.000 dollars (7.816 euros). In same time, the setting on line of the tool decreases the administrative loads, facilitates the follow-up of the performances under a ludic aspect. The goal of the companies which adopt Snowfly does not have anything social. To dope moral teams is essential for their good walk and much see in this play an unexpected means to reduce or freeze the wages without giving up encouraging the premiums. Fisrt Intestate spends 12.000 dollars per annum (9.386 euros) against 4.000 before, but the bank estimates to be better found there.

Remain that, for some, this system plays only on the only cord of the inciting one. It is not adapted to more creativity or of inventiveness. It is then necessary to pass to more sophisticated methods - which can be done quite as ludic - likely to facilitate the strategic decision-making and the role plaies. And, especially, the important thing is to know why people play. “You can play for various reasons: to divert you, to beat the neighbor or to be number one. Each reason orders a different behavior”, explains Jeffrey Goldstein, reprocessed professor of the university of Utrecht.